Category

B2B

How Do Your Customers Buy? 3 Tips To Increase B2B sales

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It’s a typical month and you’re excited. You’re product is looking great and your sales teams are vamping up their efforts. But, sales aren’t skyrocketing as much as planned. What gives? The new state of B2B buying Your B2B customers aren’t just changing the way they buy- they’re changing the way they think about making purchases. What used to be a conversation between buyer and seller now includes digital research and social platforms. This means that often a customer has…

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B2B Marketing Statistics for Marketing Strategy Planning | Behalf

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Planning your B2B marketing strategy for small business growth next year? Here are helpful B2B statistics, separated by marketing channel, to help guide you: Social Media for B2B Marketing • B2B customers are 55% more likely to research information on social media before making a sale (Biznology) • B2B customers are more likely to research a purchase on B2B news sites than on social media (Demand Gen Report) • 59% of B2B customers that see tech vendors’ tweets will visit…

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The Costs You Don’t Realize You’re Spending on B2B Payments

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The new year is accompanied by aspirations. While many of us may be making plans to try to improve our lives (or at least begin to frequent the gym), the start of a fresh year is also a good time to articulate how we can be more cost-effective when it comes to our business. But, resolutions can be hard to keep and increasing profits doesn’t have to be. For example, you can increase your business’ bottom line by examining your books…

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3 Credit Rules That Are Holding You Back from Getting Holiday Inventory: Rule #2

3 Ways To Keep Your B2B Customers From Abandoning Their Shopping Carts

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You’ve done everything right: your sales prospects are hooked, they’re visiting your site and loading up their shopping cart with your goods. But, for some reason all these new prospects aren’t translating into sales. And, the fact of the matter is that, on average 68.5% of shopping carts are abandoned before checkout. So much work went into targeting the right customers, gaining their attention and getting them through the front door to your website. What’s keeping them from finishing the checkout…

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Are You Still Taking The Paper Route? Moving To Epayments in B2B Purchases

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Remember the days when you needed to block out large chunks of time from your schedule just to deposit a check? Think back to that feeling. You rush to the bank, your heart pounding, hoping that the process moves quickly. Yet, as you enter a pit forms in your stomach; the line is snaking past the door and the teller is moving in slow motion. Online banking has changed our lives. You can access your checking account while you sit…

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